Soo House is a social lifestyle subscription app that connects locals, foreign residents, and travelers in Korea through curated social experiences. By subscribing, users gain access to exclusive events, activities, and perks at popular venues across Seoul, such as free drinks, discounts, and unique brand experiences.

How does Soo House work?

Subscribers receive regular tickets that can be redeemed for various experiences and benefits at our partnered venues, including restaurants, cafes, and shops. Simply choose an event or perk from the app, reserve your spot if needed, and enjoy! The app also provides cultural content, language games, and safety tips for a well-rounded experience.

Who can use Soo House?

Soo House is open to anyone interested in Korean culture, from locals to foreign residents and international travelers. Whether you're new to Korea or a long-time resident, Soo House helps you meet like-minded people and explore Seoul in a meaningful way.

What makes Soo House different from other social apps?

Soo House uniquely combines socializing, cultural exploration, and lifestyle perks in one platform. Unlike traditional social apps, Soo House gives you access to in-person events, exclusive offers, and cultural content designed to help you experience Korea authentically.

Can I attend events with friends?

Yes! Soo House encourages bringing friends along. You can redeem your tickets for solo or group events, making it easy to enjoy activities with friends or meet new ones within the Soo House community.

What types of events and perks does Soo House offer?

Soo House offers a diverse range of events, including social gatherings, language exchange sessions, cooking classes, and wellness activities. Subscribers also enjoy perks like discounts, free samples, and exclusive offers at popular venues in Korea.

How do I get started with Soo House?

Getting started is easy! Download the Soo House app from the App Store or Google Play, create an account, and choose a subscription plan. From there, you can start browsing events, redeeming tickets, and discovering Seoul in a new way.

Does Soo House have plans to expand outside Korea?

Yes! Soo House plans to expand its services to Southeast Asia, Japan, and the UAE starting mid-2025, aiming to share Korean culture and foster global connections. Our vision is to create a community that transcends borders, helping people connect through unique cultural experiences.

Is Soo House only for people living in Korea?

No! Soo House welcomes travelers, international residents, and anyone interested in Korean culture. For those planning a trip to Korea, Soo House serves as a gateway to local experiences and exclusive events, enriching your time in the country.

What is Soo House's mission?

Soo House’s mission is to create an inclusive, vibrant community where people can 'Connect, Play, and Learn.' We believe in building connections, sharing cultural insights, and offering enriching experiences that make life in Korea memorable.

Adam Lee

Oct 29, 20242 min read

Soo House Launches Global Social Subscription Service in Korea: Connect, Socialize, and Explore Korean Culture with New Friends!

Updated: Nov 5, 2024

On October 25, Soo House, a new social life subscription service by Soo and Carrots Inc., celebrated its official launch in Korea. The event attracted attention with a guest list including leaders from the travel, marketing, and event industries, as well as top Hallyu creators from around the world.

Group photo of Soo House global supporters proudly displaying certificates at the launch party event in Seoul. The event celebrated Soo House's social life subscription service, gathering influencers and supporters from around the world to promote cross-cultural connections.

Global Influencers Gather to Support Soo House Launch

Prominent figures in Hallyu media were in attendance to mark this new chapter for Soo House, including David Kim from the YouTube channels DKDKTV and Korean Pizza Club, which boast hundreds of thousands of subscribers. Another high-profile attendee was Jannakorea, whose Hallyu channel reaches over two million Arabic-speaking fans. Industry sponsors like Genesis BBQ Group and YIK Media also joined, emphasizing the wide-reaching support for Soo House’s mission.

Global Supporters Inaugurated to Promote Soo House Worldwide

During the launch, Soo House also held an inaugural ceremony for its global supporters. Influential creators from countries worldwide, including Shahra, Max, Zahra, Anika, Natalia, Adil, Antony, Kelly, Agata, and Meggan, pledged to promote Soo House’s lifestyle services in their regions, helping to broaden the platform’s reach and engagement.

What is Soo House? A Look at Korea’s Global Lifestyle Subscription Service

After several evolutions, Soo House has emerged as a subscription service for those seeking a socially connected, global lifestyle in Korea. Through its app, users gain access to regular tickets that unlock diverse social events and activities. Subscribers can use these tickets at partnered venues—restaurants, cafes, stores—for perks like free drinks, discounts, and exclusive brand samples. The platform currently serves 30,000 users, including foreign residents and travelers, aiming to foster a community where locals and internationals can connect.

Soo House app interface showcasing features of the global social life subscription service, designed for international travelers, solo adventurers, and event-seeking tourists. The app offers travel experiences, cultural exchange, and social learning opportunities.

Exclusive Content and Unique Experiences Await Soo House Subscribers

In addition to event access, Soo House offers a range of exclusive content. Users have access to language learning games, videos featuring local spots, and essential safety information, providing a well-rounded experience that goes beyond conventional social platforms.

Soo House’s Expansion Plans: Bringing Korean Culture to the World

Soo House received significant recognition at GITEX 2024 and aims to expand to other countries starting mid-2025, targeting Southeast Asia, Japan, and the UAE. With the vision to create a world where everyone feels connected, Soo House's motto, "Connect, Play, Learn," reflects its mission to foster enriching cultural experiences globally.

Join the Soo House Community Today

Soo House provides an inclusive space to meet new people, experience Korean culture, and explore the best of Seoul. For those living in Korea or planning a visit, the app is a gateway to exclusive events and local experiences.

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